“Expert-level” feedback at “beginner-level” price

Who else wants exclusive access to their own copywriter on call, so they can effortlessly create marketing that SELLS… without the bank busting cost?

I can show you EXACTLY what to do to make your existing marketing more POWERFUL, COMPELLING, and best of all… PROFITABLE!

⚠️ WARNING: ⚠️ ⚠️ WARNING: ⚠️ 

⚠️ WARNING: ⚠️

I’ve gotta be honest with you…

The promise I make in this short letter is going to sound too good to be true.

That’s because it IS… 

When it comes to our own marketing, we ALL have a massive BLIND SPOT. Here’s how to eliminate it…

Dear friend (my, aren’t I being a presumptious so and so?),

If you’re a solo-business-preneur type person who appreciates the value of having “kick-ass” copy, but doesn’t want to spend thousands on a copywriter, or worse, hours slaving over the keyboard, sweating over every single word…

You’re going to love what I’m about to share with you.

Because I have an idea that will hand-deliver copy that converts… without you having to do virtually anything, and best of all…

It comes at a “HOLY HECKERS! Is that a typo? It can’t be that low” price.

But first…

This is the part of the letter where I SHOULD break you down and do my best to convince you that you’re shit at marketing and will go penniless and broke without my help, but…

I’m not.

You wanna know why?

Because you’re not shit at marketing.

How do I know that?

Because you’re here.

If you’re reading this, it’s because you want to create more of an impact in your customer’s lives.

And knowing and caring about your audience is a pretty big deal.

Maybe the biggest.

You see, most business owners think copywriting is about finding a magical template – an enchanting sequence of words that somehow unlocks the part of your customer’s brain that makes them want to buy your thing.

No. No. No. Nope. Nope. Nope. Nada!

Copywriting is more of a FEEL thing. And if you care about your customers enough to create something that genuinely makes their life more awesome in a way they really care about…

You’ve already done the hard work.

Now you might not believe me when I say that, but it’s true.

Even if you did believe me (and you should), it’s not much help because…

You still have NO IDEA what you need to do to make your marketing better so you can make more sales!

Maybe you’ve found yourself asking questions like:

“How can I tell if my offer is any good or not?”

“My sales page isn’t working… but I’ve no idea WHY!”

“How can I write emails that sell… but don’t make me feel like a grade-A sleazeball?”

“People like my free stuff, so… WHY ARE THEY NOT BUYING???”

“They told me they wanted this, but when I gave them a BUY NOW link… crickets!”

“Is my price too low/high? HOW DO I KNOW?”

If you have, you’ll know how FACKING ANNOYING it is to have a BIG problem…

… but not having a bloody clue how to solve it.

What if, instead of wondering what to do and getting nowhere, you had a professional copywriter at your beck and call – someone who’s written for the biggest names in marketing – who could just show you EXACTLY what to do?

According to my maths skills (and a little help from Professor Google), at the time of typing this I’ve been a full-time copywriter for 454 days.

I know that doesn’t sound like a lot. Cos it isn’t.

But I’m like Scrappy-Doo. I might not be the biggest, but I pack a lot in.

(I’m also SUPER annoying in large doses)

In those 454 days, I’ve managed to work with some pretty big clients.

Actually, “pretty big” doesn’t do it justice.

In my first year as a full-time copywriter, I landed gigs with THREE of the biggest names in marketing:

– The No Pants Project

– Chris Orzechowski

– Jeff Walker (where I’m presently a full-time copywriter)

I’ve lost count of the number of email campaigns, sales pages, Facebook ads, videos scripts, funnel packages, and e-commerce emails I’ve written.

Trust me…

Whatever marketing you’re doing – I know how to write it.

If you’re looking for the cream of the crop, best of the best, A list copywriting champion of the woooooooorllllldddd

I’m not the guy for you.


If these internet marketing heavy hitters pay me big bucks because I make them money… do you think maybe – just maybe – I could do the same for you?

“John Holt is my secret weapon. He’s a chameleon. No matter what project I throw him on at my agency, he’s able to understand the market and write incredibly persuasive (and sometimes laugh-out-loud funny) copy that sells. He sniffs out great hooks. His writing is clear and easily understood. And I always enjoy our rap sessions when we’re mapping out a campaign. I think he’s the best-kept secret in the copywriting world. – Chris Orzechowski

Here’s my offer – you give me your copy and I’ll show you precisely what to do to make it better. It’ll be just like I’m your own personal…

Copywriter On Call

An easy, stress-free way to transform your marketing so it’s more POWERFUL, COMPELLING, and best of all… PROFITABLE!


Here’s what you get:

* 10 WEEKLY GROUP CALLSThis is where the magic happens. Come with a jumbled collection of words… leave with a compelling, cash generating piece of copy! Every Thursday we’ll hop on a call and critique your copy LIVE

Worried you might miss a call? Don’t, because you’ll also get…

* FULL ACCESS TO ALL CALL REPLAYS  – Meaning you can get all your questions answered and copy critiqued… even if you can’t make it!

PLUS – you’ll pick up nuggets of wisdom you can use from questions and critiques for the other group members too!

“But how will you know my question if I’m not there to ask?”, I hear you scream. Simple, because you’ll also get access to a super-duper, top-secret…

* EXCLUSIVE FACEBOOK GROUP – No need to experience the pain of having to remember something for our Thursday call. With full access to an exclusive FB group, you can post up your copy and get your questions answered 24/7!

Get ALL this for only


We start week beginning


Want to join us?

Since I’ve never made this offer before, I don’t have a huge stack of testimonials, but I do have a bunch of nice words about how awesome my critiques are…

“I was expecting a quick review of one web page. But I got so much more than that. But it wasn’t just about volume, there was depth too. John took the time to explain his thinking and rationale behind his suggestions. And it wasn’t just high-level stuff. He gave me some really actionable easy to implement tips that will help me communicate what I do more clearly to potential clients. Oh, and there were some juicy creative ideas too – well beyond the remit of a web page review. – Sarah Vivienne Photography

“Look, if I say nice things about how much your feedback improved my sales page, you have to promise me nobody will ever see it. If people find out how easily you can drop in jokes, personality, and conversion boosters… it’s going to affect the global economy. Your smorgasbord of comedic and copy talents is simply too powerful to unleash on the world. I can’t have that blood on my hands, John. Not again.” – Justin Blackman, Brand Voice Expert @ Pretty Fly Copywriting

“Easily the best quality investment I’ve made in marketing EVER.” – Frank Farrell, Magician


So… what do you reckon? Want to spend ten weeks with me finally getting your copywriting problems sorted once and for all?

Can you REALLY handle that much fun and frivolity every single week… for ten weeks?


Awesome. Click a green button right now so you can secure your place!