The first step towards finding more things to talk about in your emails?
Start looking for more things to talk about.
(The second? Picking up my “Endless Emails” training that I’m annoyingly not going to post a link to, due to my aversion to selling on da socialzzzzz)
“Look for things to talk about” sounds super basic. That’s cos it is.
Most business owners wait for the muse to strike.
Only when they get a burst of inspiration do they think “This would make for a great email”.
The key is to switch it around. Look at everything that happens to you and think:
“This would make for a great email because…?”
Of course just asking that doesn’t guarantee you’re gonna write a killer email…
(To do that, you need my other course, “Sent.” that I’m even more annoyingly not going to post a link to, due to my now well-known aversion)
TL;DR – want more ideas? Start looking for them.