What was Ogilvy thinking when he wrote this? (video)

If you’re looking for a quick and easy way to make more sales…

Having a nosey at what’s worked for other people is a pretty good place to start.

But you can’t just blindly nick other people’s ideas and angles, for two reasons:

1) Stealing is bad

2) Stealing is bad AND pointless… unless you also know WHY it works. 

And knowing what makes words work can be tricky.

That’s why I started my “Here’s What I Like About This…” YouTube series a while back.

The title may be shit, but seeing me pick great copy apart so you can see what makes it tick – and how you can use it to your advantage – is pretty useful.

I just posted a new video where I tell you what I like about David Ogilvy’s “At 60 mph the loudest noise…” advert for Rolls Royce, but there’s a tiny twist to this one…

Because there’s one part of the ad I DON’T agree with – two small sections that confuse me juuuuuust a little bit.

But to find out what they are, you’ll have to watch the video.

It’s worth it because, aside from seeing my confused face, you’ll also discover a nifty way of telling your customers how bloody awesome you are…

WITHOUT having to tell your customers how bloody awesome you are!

Confused? Me too!

Click here so our confused faces can meet while watching the video!

John