Here’s the most boring admission you’ll hear today:
I spent most of 2020 writing copy for funnels.
(I can’t believe Netflix haven’t come calling to document my life yet)
Not bits of funnels either… EVERYTHING – scripts, sales pages, emails, upsells, VSLs, Thank you pages, order bumps, “why is ClickFunnels s-l-o-w?” emails – the works.
Here’s something I noticed…
When I try to write an entire funnel’s worth of copy in one week… my head hurts.
Here’s another – more useful – thing I noticed…
Every funnel I worked on had something in common – a single problem that needed fixing before it would REALLY start earning some moolah.
Can you guess what the problem was?
I’ll give you a clue… if you’re struggling to spot it, Big Bird could help you out.
Sing along with me…
🎶 One of the offers was not like the others… 🎶
🎶 … one of the offers didn’t belong. 🎶
One offer was ruining the “flow”, and sending the whole funnel out of whack.
(I DO sound hip and trendy when I use words like “whack”, right?)
As I said, this niggle was happening so often, I had to ask:
“How come all these different creators are having the SAME problem?”
Once I asked myself the question… I had to come up with an answer.
And that’s when I realised…
There’s an easy way to create a funnel full o’ offers… and there’s a hard way.
Here’s the easy way:
If you’re looking for a simple way to create a range of offers that have a natural “flow” to them, so your customers “ascend the ladder” (or whatever godawful analogy people are using at the moment)… check it out. I think you’ll find it useful.
Let me know what you think.